Royal Roads University - Graduate Degrees

Public Relations Management

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Program Information

School:Royal Roads University - Graduate Degrees
Faculty:Management
Degree:Certificate
Field of Study:Public Relations/Image Management
Description:The growth of the communications field may well be the story of the modern age. Commuications experts have evolved from purely tactical roles within organizations to senior executives sitting at the table with CEO's. This shift requires a broader set of public relations and management skills.

Royal Roads University's Graduate Certificate in Public Relations Management provides Public Relations professionals and communicators with the strategic skills and tactical understanding to be active players at the executive management table.
URL:Public Relations Management at Royal Roads University - Graduate Degrees
Course Based:Yes
Length:6 Month(s)
Careers:Public Relations ConsultantsImage, Social and Other Personal Consultants

Admission Requirements

Prerequisites:*

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.

    Admission to a Graduate Certificate program is based on criteria that ensure the highest standards of academic quality and learner achievement. We look for a balance of work and life experience, including volunteer and community activities, practical experience or training related to the program to which you are applying to. While many learners may have an undergraduate degree, Royal Roads University may enrol learners without an undergraduate degree where significant learning and work experience are taken into account through the Flexible Assessment process.

    Test Scores:
    • International English Language Testing System (academic or immigration)

    Applicants must submit a completed application form, official transcripts from all previous and current post-secondary institutions and a $100 non-refundable application fee.

    Additional Admission Requirements:
    • Letter(s) of Reference
    • Resume/Curriculum Vitae
    • Statement of Research Interests
    Reference Letters (2) - these letters speak to your academic potential, your professional expertise and your personal attributes. The preferred letters of reference are academic references and professional references. Personal letters of reference are accepted but are considered less significant than academic or professional references. Resume - your structured resume should include education, work experience, voluntary/unpaid work experience, information technology training and experience and English language skills. Personal Statement - your personal statement should be at least a three-page letter indicating your motivation for seeking entrance to the program.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

    Modified on June 10, 2009