| Advertising - Media Management | | |
| ChangeRemoveSave | Add | Add |
School | Centennial College | | |
Location | Toronto, ON, Canada | | |
School Type | College | | |
School Size | Full-time Undergraduate: 24,334
| | |
Degree | Post-diploma | | |
Honours | | | |
Co-op | | | |
Length | 1 Year(s) | | |
Entry Grade (%)* | | | |
Prerequisites | | | |
Prerequisites Notes | Applicants are required to have an Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status (19 years or older); and English Grade 12 C or U, or equivalent (minimum grade required) or take the Centennial College English Skills Assessment for Admission (score of 170 or 171 required). | | |
Cost | This cost estimate is based on two semesters, and includes incidental fees. | | |
Scholarships | | | |
Description | Centennial College's Advertising Media Management program will prepare you for a career in media planning and buying within the advertising and communications industry.
Intensive, hands-on, industry-approved advertising media management courses will provide you with the fundamentals of media management. At the same time, they'll highlight consumer-driven communication channel choices (such as mobile platforms) for advertising messages.
In this graduate certificate program, you'll:
- Develop expertise in reaching target audiences with creative messages;
- Build your business and negotiation skills on behalf of advertising clients to achieve strategic results;
- Expand your knowledge of emerging media;
- Master industry-specific syndicated research databases and software;
- Complement your in-class education with a 14-week industry field placement.
This course will be asynchronous online, meaning you can access and engage with the course material anytime, anywhere, each week. | | |
Next Steps | Request Info | | |