About this program

  • Credential Awarded: 2 Year Diploma
  • Campus: Niagara-on-the-Lake
  • Code: 0428 P0428
  • Delivery Length: 2 Years
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Overview

Are you ready to develop your business career in the fast-paced and thriving tourism industry?

As a Tourism Management-Business Development (Co-op) graduate, you have the skills needed to manage tourism operations and develop innovative marketing initiatives to ensure your organization stands out from the crowd.

Highlights
  • Explore destination success factors through cultural experiences in culinary and beverage tourism course.

  • Unique curriculum focused on business development, attraction operations processes, sales practices, and conference operations is taught by industry experts.

  • Build supervision skills based on current industry practices, including equity, diversity and inclusion.

  • Gain practical experience via a co-op work term, and benefit from additional service learning opportunities with wineries, cruise lines and tour companies.

Career Opportunities
  • Customer service director
  • Event and festival coordinator
  • Front desk agent
  • Group tour coordinator
  • Heritage interpreter
  • Hospitality sales representative
  • Outdoor adventure guide
  • Sales and marketing coordinator
  • Tourism visitor/information counsellor
  • Winery tour and retail operator
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Courses

Term one (2024 Fall)
Code Course Name Credits
BUSN1100 Business Student Success 1
CAPL1199 Computer Applications 3
COMM1133 Writing Strategies 3
HOSP1115 Introduction to Tourism and Hospitality 3
HOSP1120 Hospitality and Tourism Marketing 3
MATH1107 Mathematics 3
Elective Information

Completion of additional General Education elective 1 course required

Term two (2025 Winter)
Code Course Name Credits
COMM1420 Business Communications - Workplace Writing 3
EVMT1325 Event Management 3
HOTL1519 Accommodation Operations Management 3
TOUR1200 Destinations 3
TOUR1322 Tourism Sales 3
TOUR1360 Culinary and Beverage Tourism 3
Term three (Co-op) (2025 Spring)
Code Course Name Credits
COOP1332 Co-op Work Term 0
Term four (2025 Fall)
Code Course Name Credits
HOSP1114 Hospitality Supervision 3
TOUR1221 Applied Tour Planning 3
TOUR1405 Destination Marketing 3
SOCL1430 Equity, Diversity and Inclusion in Canada 3
TOUR1150 Niche Tourism 3
Term five (2026 Winter)
Code Course Name Credits
ACCT1311 Hospitality Accounting I 3
TOUR1344 Tourism Technology 3
TOUR1350 Attractions Management 3
TOUR1450 Tourism Entrepreneurship 3
Elective Information

Completion of additional General Education elective(s) 2 courses required

Program Outcomes Term: 1244
  1. Ensure a high degree of customer satisfaction while promoting tourism products, services and experiences in a professional manner, both individually and as part of a team.

  2. Market, promote and sell tourism products, services and experiences and assist in the development of a marketing plan

  3. Apply a knowledge of the various industries of tourism* and their interaction, in the promotion of sustainable tourism*.

  4. Perform effectively, both as an individual and as a member of a team, in the daily operations of a tourism organization.

  5. Apply tourism knowledge to customers’ unique requirements in order to create an appropriate tourism product, service or experience itinerary.

  6. Comply with government legislation, regulations and policies when accurately preparing and issuing travel documentation to customers.

  7. Apply accounting and financial knowledge and skills to the operation of a tourism organization.*

  8. Develop ongoing personal and professional development strategies for the purpose of enhancing tourism sector knowledge and leadership skills

  9. Apply the principles of risk management* to the operation of a tourism organization.

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Admission Requirements

Ontario Secondary School Diploma (OSSD), or equivalent including the following required course(s):
  • English – any Grade 12 (C) or (U), or equivalent
Recommended Courses and/or Skills:

These courses and skills may help you succeed academically in this program, but they are not required for admission.

  • Introduction to Marketing – Grade 11 (C)
  • Information Technology Applications in Business – Grade 11 (O)
  • Regional Geography: Travel and Tourism – Grade 11 (O)
  • Tourism – Grade 12 (C)
Selection and Ranking

Applications are evaluated based on the published admission requirements. When the applicant provides proof of meeting the requirements, an offer of admission can be issued, provided space is available in the program.

Learn more about admission decisions.

Program Requirements
Transportation
  • Students are responsible for their own transportation in order to complete program requirements which may not be readily accessible by public transportation.
  • Program requirements could include co-ops, placements, volunteer requirements, practical labs, field projects, assignments, clinicals, or any other off-campus visits required as part of the program’s curriculum.
Computer/Technology Requirements

Students are responsible for ensuring that they have a Microsoft Windows 10 based desktop or laptop system that meets or exceeds the following general personal computer technology requirements:

  • A desktop or laptop system running on an updated Microsoft Windows 10 operating system.
  • Minimum 256GB SSD storage and 8 GB memory.
  • An integrated or peripheral video camera, microphone and speaker system.
  • Reliable internet connectivity with Broadband capabilities (a minimum download speed of 5 Mbps) is recommended.

Niagara College will not be able to provide support for systems different than the above specifications. Any provided software may not operate properly. Academic software for your courses (supported under the Microsoft Windows 10 operating system) will be made available for download and remote use. Access will also be provided to remote high performance computer labs if software downloads are not feasible.

Note: There is no support for Chromebooks or Apple products for this program. (learn more)

Computer/technology requirements may be subject to change without notice.

All costs associated with program requirements are the responsibility of the student.

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Availability

Domestic Applicants Apply
International Applicants Apply
Legendfor intake status table
Open

Accepting applications

Waitlisted

Eligible applications will be placed on a waiting list

Closed

Not accepting applications

Suspended

No longer offered this term

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Pathways

Explore your pathway options What are pathways? for the Tourism Management – Business Development (Co-op) program below.

  • From NC to
    Niagara University Bachelor of Science in Tourism & Recreation Management - Event & Meeting Management United States
  • From NC to
    Niagara University Bachelor of Science in Tourism & Recreation Management - Tourism Destination Management United States
  • From NC to
    Royal Roads University Bachelor of Arts in Global Tourism Management Canada
  • From NC to
    Royal Roads University Bachelor of Arts in International Hotel Management Canada
  • From NC to
    Seneca College Honours Bachelor of Commerce - Business Management Canada
Did you know?

Applicants with previous postsecondary education will be assessed for transfer credits upon receipt of an official transcript from their previous institution. There is no fee for this service.

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Tuition

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Co-op

A program with a co-op (co-operative education) component means that the curriculum combines an in-class education along with hands-on experience of working a job in the program's field of study.

During co-op work terms students are able to link what they learned in the classroom in a real workplace. Understanding the skills they've developed academically helps create a more meaningful college experience, and means they are better prepared for their career after graduation.

For Students
  • Co-op terms are paid. Earn while you learn!
  • Practice the skills you’ve learned in the classroom.
  • Gain experience in your field of study before you graduate.
  • Develop references and connections.
  • Hone your skills with feedback from your employer.
Learn More About Co-op @ NC
For Employers
  • Low cost with tax credits and other funding available.
  • Hire for peak season, staff coverage, special projects, etc.
  • Help prepare students with career-related work experience.
  • Minimal training required.
  • Proven recruiting strategy for future staff.
Hire NC Co-op Students

Niagara College provided me with the foundation I needed to enter the wonderful world of hospitality. The courses in this program and related co-op experiences gave me a better understanding of the industry.

Melissa Parker, program graduate
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