Field of Study: | Business Administration and Management, General E-Commerce/Electronic Commerce
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Description: | Right now, tech is redefining every kind of organization in every industry. Companies are confronting the reality that they must adapt to this new digital world or fall behind. Technology and digital innovation have become integral parts of every business, and the best companies of today—and tomorrow—are nimble, tech-savvy and led by innovative minds.
However, this kind of talent is in short supply. Most management degrees fail to offer the hands-on technical experience necessary to launch a career in this field, while tech students rarely learn the fundamentals of business innovation. To respond to this intersectional demand, IE Business School has combined the Master in Management with the Master in Digital Business Innovation. This unique Dual Degree is designed to train professionals to become both business-savvy tech experts and tech-savvy business innovators.
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