|Field of Study:||Sport and Fitness Administration/Management
Meeting and Event Planning
|Description:||Starting in Fall 2022, MHC's Sport & Event Marketing and Management diploma prepares students to enter the fast-paced, integrated world of sports, arts and entertainment, and not-for-profits. Learners will get a competitive edge by learning everything from the science of persuasion, e-sports, and experiential marketing to public relations, sponsorship and management theory. These skills are both complementary to the sports industry but can also be applied in a variety of other sectors such as corporate events, arts and entertainment, and community recreation. Students will learn from world-class professionals, participate in a workplace integrated learning residency, and gain insight through the use of simulations, case studies and hands-on projects.