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 Design - Business and Marketing Route
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SchoolUniversity of Alberta
LocationEdmonton, AB, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 28,709
Full-time Graduate: 6,508
DegreeBachelor
Honours
Co-op
Length4 Year(s)
Entry Grade (%)*
Prerequisites
  •  Grade12 English 
  • 3 of  Grade12 Humanities  or  Grade12 International Languages  or  Grade12 Mathematics  or  Grade12 Science 
  •  Grade12 Humanities  or  Grade12 Visual Arts  or  Grade12 International Languages  or  Grade12 Mathematics 
Prerequisites Notes
Cost

This estimate is based on one year of full-time study, and represents only the tuition cost.
Scholarships
DescriptionBehind the success of every product, business, and industry are designers working on critical aspects such as advertising, packaging, and product concept and development. The Design program’s Business and Marketing route gives you access to courses in the School of Business, including economics, accounting, marketing, and consumer studies. With an increased understanding of market and consumer behaviors, you will be better able to analyze, interpret, and strategize for success as a designer.

Designers create innovative solutions for industry and community that shape how our world looks and functions, from information design and environmental signage to the design of medical assistive devices. Our Bachelor of Design degree in the Faculty of Arts, one of the most innovative of its kind in North America, focuses on socially responsible and sustainable design in the areas of Industrial Design and Visual Communication Design. In addition to a specialization, you may choose one of the following program routes: Business and Marketing, Engineering, Computing Science, Social Sciences, Printmaking, or General Route.
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*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.