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 Bachelor of Business Administration - Marketing Specialty
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SchoolOkanagan College
LocationKelowna, BC, Canada
School TypeCollege
School SizeFull-time Undergraduate: 21,000
DegreeBachelor
Honours
Co-op
Length4 Year(s)
Entry Grade (%)*60% to 85%
Prerequisites
  •  Grade12 English 
  •  Grade12 Mathematics 
Prerequisites NotesB.C. secondary school graduation or equivalent. English 12 with minimum of 70% or alternative (see school calendar). Minimum of 85% in Applications of Mathematics 12 or minimum of 60% in either Principles of Mathematics 12 or an equivalent provincial-level Adult Basic Education mathematics course; or minimum of 60% in one of Pre-Calculus 12, Foundations of Mathematics 12, or Apprenticeship and Workplace Mathematics Grade 12, or an equivalent provincial-level Adult Basic Education mathematics course.
Cost
International: $13,750
Scholarships
Description

Marketing is a lot more than just advertising. As a marketer, you plan the design of products, price them, promote them and ensure they are available to the marketplace. This requires you to find innovative ways to connect with and understand your consumers. Take specialty courses in digital marketing and e-commerce, or event and sport management, or marketing data analytics to further focus your education and broaden career opportunities.

An honours degree gives you the highest level of certification possible within the BBA. Not only does this earn you a special Honours parchment, but it speaks loud and clear to employers about your abilities and dedication to do advance research in your chosen field. Contact businessadvising@okanagan.bc.ca to learn more.

Entry into the co-operative education option is a student's choice, and subject to completion of all first-year courses and an overall grade average of 65%.

Next Steps

*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.