Conestoga College

Business Administration - Marketing

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Program Information

School:Conestoga College
Faculty:Doon Campus
Degree:Diploma; Co-op; Advanced
Field of Study:Marketing/Marketing Management, General
Description:In today's competitive job market students need an advantage. Co-op education helps you develop the necessary confidence and employer-valued abilities through the integration of hands-on, real-world experiences. As a student in this advanced diploma program, you will integrate academic studies with related employment experience and graduate within three years with the co-op advantage.

The program presents great career opportunities for those who are creative, intuitive, disciplined, problem solvers with above average analytical and communication skills. Graduates will be prepared for leadership roles and careers in advertising, brand development, selling, online marketing, entrepreneurship, new media marketing, research and many other rewarding choices. This hands-on program takes a project-oriented approach and provides opportunities to work with real-world clients. As an advanced diploma, focus is placed on ensuring graduates can perform a number of more complex functions including applying principles of financial analysis and control, using analytical and evaluation skills to support a variety of management functions, development of integrated marketing plans that drive towards business goals and objectives and embracing new technology. Instructors are experts in their disciplines and use interactive approaches to enrich the learning environment. The program provides marketable skills, validated by ongoing input from an advisory committee of marketing experts.
URL:Business Administration - Marketing at Conestoga College
Length:3 Year(s)
Enrolment #:35
Careers:Fundraising ConsultantsAdvertising and Promotion Consultants

Admission Requirements

Prerequisites:*

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.

  •  Grade12 English 
  •  Grade12 Mathematics 

Applicants must have an Ontario Secondary School Diploma (OSSD), or equivalent, OR 19 years of age or older with mature student status (See Mature Student definition for details.), Grade 12 compulsory English, C or U, or equivalent, OR Conestoga College Preparatory Communications (COMM1270), and Grade 12 Mathematics, C or U, or equivalent, OR Conestoga College Preparatory Mathematics (MATH1375).

Test Scores:
  • Canadian Academic English Language Assessment or Test of English as a Foreign Language (Internet Based) or International English Language Testing System (academic or immigration)

Applicants with transcripts from institutions where the language of instruction is not English must demonstrate English language proficiency with a minimum test score on one of the following language proficiency tests or equivalent scores from another internationally recognized English language test: IELTS overall band of 6.5 with no band less than 6.0, TOEFL iBT 88, CAEL 70, no sub-test band score less than 60, PTE Academic 58, Conestoga English Language Test (CELT) Band 6.

Additional Admission Requirements:
    To be considered for the co-op stream, students must achieve a minimum 70% SWA in year 1 with no failed or dropped courses.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

    Modified on August 26, 2020

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