|Business and Information Technology
|You will gain the skills to extract meaningful insights from very large and complex data sets to support business decision‐making. You will learn how to collect, curate, manipulate, encode, and store data sets so they can be analyzed and mined in such a way that they can be reused and re-purposed to solve challenges and predict trends in any size and type of business. Key areas of study include database design and management, statistics and programming for business analytics, market research, data mining, data visualization, and decision‐making through analytics.
The program combines computer science and technology courses with database, research methods, marketing, and communications courses. This enables students to find or gather data, use a wide variety of tools to analyze it, and share results through various forms of communication from reports to dashboards and infographics.